Brand Name
A-I-T - Arizona
• Industry
Spot Welding & Machining
• Services Offered
On Site, Off Site & Technical SEO
Introduction
www.a-i-t.com Advanced Integrated Technologies is an equipment provider for micro, small, and large spot welding machines and electrodes, as well as ACF bonding and hot-bar soldering equipment. AIT also provides wire EDM and CNC machining services.
Challenge
A-I-T wanted to gain organic traffic from major search engines, and increase in leads through targeting most relevant keywords to their business. Website was getting only 50 – 70 visitors in a month from search engines this was their biggest challenge and they were expecting at least 1000 visits from search engines i.e. Google.com.
Actions Performed
- Conducted an aggressive & deep on-page & content audit, to identify gaps
- Focused on reducing the load time in order to improve user experience, in terms of user journey
- Optimized the website for mobile displays so users can get better experience on every device.
- Untapped the opportunities through search console to optimize the existing content for maximum exposure in SERP.
- Performed TF-IDF to identify where website was lacking in terms of using keywords on product pages as compared to its rivals.
- Implemented an internal linking strategy to improve the bounce rate and get the link juice, internally
- Focused on second tier backlinks as the client was on budget. We got backlinks through web 2.0, business listings, forum participation and Q&A websites
Results
0
%
Increase in
Organic New Users by
0
%
Decrease in
Bounce Rate by
0
%
Increase in
No. of Sessions by
0
%
200 to 1000
Increase in
Search Engine Visitors from
0
%
0
%
